Five-piece experimental hardcore outfit Loathe have released their brand new single, “It’s Yours”, along with the accompanying video. The track is taken from their forthcoming conceptual debut album The Cold Sun, out 4/14 on Sharptone Records.
“We wanted a song to bridge the gap between what we thought would be expected and what we intended to do with the record. With ‘It’s Yours’, we went about the creative process a bit differently to how we usually do and it fell into place as the track that connects the dots.”
States Loathe’s Erik Bickerstaffe.
“Visually, we brought ourselves into the spotlight for the video, providing a face for the name. Zak worked very closely with us when it came to perfecting every detail within the aesthetic and we’re extremely pleased with what we achieved.”
ALBUM AVAILABLE HERE: iTunes: http://geni.us/LoatheTheColdSunIT Amazon: http://geni.us/LoatheTheColdSunAM Amazon MP3: http://geni.us/LoatheTheColdSunAMP3 Google Play: http://geni.us/LoatheTheColdSunGP LYRICS Claim what’s yours Follow in his footsteps Loathe as one Carved into their foreheads Worship this primal sin Exhausted, I’m craving more Incessant, it’s pulled me in Screaming “It’s yours, it’s yours” It’s yours Do you remember me?